Girls’ Generation’s endorsement for Lotte Department Store
A brand new CF and interview have recently been
released as part of Girls’ Generation’s endorsement for Lotte Department Store.
The CF features clips of Girls’ Generation performing parts of the choreography
from “The Boys” while dressed in beautiful outfits, different from those in the
“The Boys” music video. The members are also seen preparing their hair and
makeup, as well as choosing accessories. They go through several different sets
of outfits throughout the CF as they pose for photos and enjoy themselves
during the filming
Lotte Department Store has also released a brief interview with Girls’
Generation, in which Taeyeon promotes Lotte’s new online mall. The members keep
the same look from the new CF in the interview.
Finally, on March 29th, Sunny, Hyoyeon and Sooyoung attended a fansign event
to commemorate the grand opening of the Pyeongchon branch of the Lotte
Department Store. They were later joined by Yuri for the store’s opening
ceremony. Photos from the fansign event and opening ceremony :
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